In today's world, big data is penetrating into all aspects of human society, not only changing people's way of thinking, way of working and way of life, but also changing the productivity and production relations of society, and higher vocational colleges will certainly be the participants and promoters of the digital wave. Higher vocational colleges have unique conditions in digital technology research. Using big data, cloud computing, Internet of Things and other technologies to optimize the structure of school-running elements and improve management level is an important tool and basis for higher vocational colleges to improve school-running efficiency and promote the transformation of higher education management from incremental development to quality development. Higher vocational education should establish the concept of big data education management, adhere to the principle of people-oriented, strengthening strengths and avoiding weaknesses, and combining blockage, by strengthening the top-level design, strengthening the system statute, building the coordination mechanism, sharing mechanism and evaluation mechanism, and building the operation and maintenance system of data teachers, so as to achieve the big data development goal of "avoiding risks and giving full play to advantages".